Posts Tagged ‘Christmas’

Article by Tim Christopoulos

The Christmas holiday shopping season seems to start earlier every year. According to the National Retail Federation, some 40 percent of U.S. consumers will begin Christmas shopping before the end of October. While many people may question the appropriateness of planning for Christmas as the fall leaves are still turning, there are many reasons for businesses to think ahead one more season and start picking their corporate Christmas cards.

Choosing corporate Christmas cards is like any other business decision that requires evaluation, approval and implementation. Each step takes time, and the more people who are involved, the greater the chance that there will be delays in the process. Ordering cards is often the responsibility of the office manager, but other key executives are typically involved in making sure the card has the right look, message and image for their company.

Waiting too long limits the time available to choose and send holiday cards. With more organizations reducing hours during the holidays and people taking time off, cards should be mailed in early December so that customers and clients are still at work to receive them.

Sending cards on time is important so the cards don’t seem like an afterthought. Too often, companies intend to do the right thing – such as circulating cards for personal signatures and hand addressing – but they fail to allow enough time. Then they find their greetings being delivered to an empty desk in late December, limiting the effectiveness of the cards.

Used properly, high-quality holiday cards form a valuable component of a company’s overall customer relationship strategy. There are several ways companies gain value from sending holiday cards:

*Cards reinforce company name recognition in a more personal way than advertising or other communications*Cards can be customized with special messages or hand-written personal notes*Cards show that a business appreciates the relationship with customers, suppliers and other important groups

Although e-cards may be suitable for some occasions, the quality, beauty and permanence of paper Christmas cards help companies make a positive impression during the holidays. The very act of signing and mailing cards indicates that you value your customers by putting time and thought into what you send them, while sending e-cards may often look like a last-minute substitute.

There are several potential delivery issues with e-cards that also make traditional paper cards a better choice. E-cards that are sent with attachments or as part of a mass mailing risk being blocked by corporate firewalls or spam filters. Even if they are received, there is a chance an e-card will be overlooked or not opened given the volume of e-mail most executives receive every day. In fact, printed cards may stand out more than ever as the volume of regular business mail declines.

Holiday cards provide a distinctive personal touch that’s often lacking in an increasingly frenetic world. A study by the Greeting Card Association indicated that nine out of 10 Americans look forward to receiving personal letters and greeting cards because cards make them feel they are important to someone else. Don’t waste this goodwill by sending cards late.

About the Author

Tim Christopoulos is a marketing expert, entrepreneur and founder of Holiday Cards Unlimited. http://www.holidaycardsunlimited.com

Find More Corporate Christmas Cards Articles

Some recent business christmas card greeting auctions on eBay:

[wprebay kw="business+christmas+card+greeting" num="0" ebcat="-1"]
[wprebay kw="business+christmas+card+greeting" num="1" ebcat="-1"]
[wprebay kw="business+christmas+card+greeting" num="2" ebcat="-1"]
[wprebay kw="business+christmas+card+greeting" num="3" ebcat="-1"]

1920 Ad Christmas Greeting Cards Family Friends Holiday – Original Print Ad

  • Product Type: Original Print Ad; Color
  • Grade: Very Fine ++
  • Dimensions: Approximately 8.5 x 11.5 inches; 22 x 29 cm
  • Authentication: Dual Serial-Numbered Certificates of Authenticity w/ Full Provenance
  • Packaged in custom sleeve w/ archival black board (great for display, gift-giving, and preservation)

This is an original 1920 color five-page (3 pages, double sided) print ad for Christmas Greeting Cards. Each card has a different greeting on it perfect for the holidays. Please take the time to look at all five images to better see the different cards available.

List Price: $ 49.95

Price: [wpramaprice asin="B005DH121Q"]

Related Corporate Christmas Cards Products

business christmas card greeting eBay auctions you should keep an eye on:

[wprebay kw="business+christmas+card+greeting" num="0" ebcat="-1"]
[wprebay kw="business+christmas+card+greeting" num="1" ebcat="-1"]
[wprebay kw="business+christmas+card+greeting" num="2" ebcat="-1"]

The Gift Wrap Company Christmas Dove Boxed Holiday Cards, 14-Count

  • Box of 14 holiday cards for a greeting special enough to be captured on paper
  • Cards feature a die-cut Christmas Dove on a foil stamped and embossed background
  • Inside says Peace
  • Each card is 5-inches x 7-inches
  • Includes 15 envelopes

Box 14 holiday cards with a single design, plus 15 envelopes. each card is 5-inches x 7-inches. gift wrap company brings you cards for messages of fun, peace, love, and cheer! cards that will be treasured and re-read for years to come. receiving – and sending – holiday cards is a thoughtful and welcome tradition that can never be replaced with an electronic message. send someone a greeting that is timeless and special, a holiday card that lets them know you care.

List Price: $ 14.24

Price: [wpramaprice asin="B003ZYGUD4"]

Find More Company Christmas Cards Products